Home' Hotel Management : HM April 2017 Contents Mulpha Australia Limited has unveiled its long
term vision for a AUD$200-plus million upgrade
to InterContinental Sydney.
The proposed upgrades include all existing
public areas, functions rooms, restaurants and
509 guest rooms and a new, 900 square metre
grand ballroom, which will feature unique views of
Circular Quay and the Sydney Harbour Bridge.
“We are very excited by our proposed
transformation of one of Sydney’s best loved and
pre-eminent hotels,” said Mulpha Australia CEO,
“This redevelopment will preserve and enhance
the position of the InterContinental Sydney
as the city’s best located 5-star property as
well as boosting Sydney’s international tourism
infrastructure and appeal to host major events.”
Mulpha’s plans are contained within its Stage 1
State Significant Development application recently
lodged with the NSW Department of Planning
and Environment and are expected to go on public
exhibition for comment shortly.
The proposed upgrade marks the most
significant improvements to InterContinental
Sydney for over three decades and will keep the
property at the top of the market as an integrated
and vibrant luxury hotel commensurate with its
iconic location in one of the world’s most sought
“This is an extraordinary opportunity for
InterContinental Sydney and a boon for future
travellers to Sydney,” said InterContinental Hotels
Group’s (IHG) Chief Operating Officer for
Australasia and Japan, Karin Sheppard.
“The proposed upgrade is a testament to our
partnership with Mulpha Australia and reinforces
our mutual commitment to provide our guests a
world-class luxury experience in Sydney.
“ With an already unrivalled position on Sydney’s
Harbour, the proposed development will see a
significant shift in the way we view the role of
hotels – moving from luxury accommodation
into a complete tourism experience for both our
domestic and international guests.
“The new ballroom and function facilities will
be the only hotel event space in Sydney to boast
iconic views to the Sydney Harbour Bridge and
Circular Quay,” Sheppard said.
Mulpha’s design features upgrades to the
hotel’s 509 guest rooms, corridors, lobbies,
restaurants and notably the creation of a
new, 900 square metre grand ballroom on
Level 10 extending out from the hotel tower
over the adjoining Mulpha-owned Transport
House building. In addition, Mulpha’s plans
provide for an expansion of the award winning
rooftop. Club InterContinental lounge, offering
270 degree views from the Sydney Harbour
Bridge around to Botany Bay, a drawcard for
Mulpha’s plans look to preserve and enhance
the important heritage aspects of the former
Treasury Building which forms part of the hotel site.
“ With the proposal expected to go on
public exhibition shortly, Mulpha will continue
consultations including with heritage, tourism,
community and planning stakeholders to progress
its application,” Shaw said.
Mulpha’s proposal has a total estimated capital
investment value in excess of $200 million, expecting
to generate around 220 jobs in Sydney during
construction, with another 100 when complete.
Mulpha’s vision will deliver significant benefits
to the Sydney and NSW economies while also
establishing a vibrant new visitor attraction,
complementing the recently completed world
class International Convention Centre facilities in
Sydney’s Darling Harbour.
InterContinental Sydney set
for $200 million makeover
An artist’s impression of the new
InterContinental Sydney ballroom
Hyatt Hotels Corporation has launched World of
Hyatt, the company’s new global loyalty program.
“ World of Hyatt is an expression of who we
are,” said Mark Hoplamazian, president and chief
executive officer, Hyatt Hotels Corporation.
“It’s a platform powered by our purpose
caring for people so they can be their best
and it inspires how we engage with guests,
interact with colleagues and owners, and
operate our business.
“Importantly, it’s designed to deepen our
relationship with our community beyond
traditional hotel stays.”
The launch of World of Hyatt is supported by
an integrated marketing campaign, ‘For a World
of Understanding’, which debuted during the
89th Oscars broadcast.
“The work on World of Hyatt was driven by
a simple insight about the human heart – that
the greatest longing is to know and be known,
to understand and be understood,” said Maryam
Banikarim, Global Chief Marketing Officer,
Hyatt Hotels Corporation.
“This platform is about the power of a little
understanding. Listening, noticing each other,
extending a thoughtful gesture – can make all
the difference. This is how we connect on a
deeper level – to inspire irrational loyalty.”
The World of Hyatt loyalty program went live
on March 1. The new program was announced
in October to provide existing members a clear
view into the changes. With understanding as
the guiding principle, the loyalty program was
designed based on listening and taking action.
There are more tiers and more ways to earn
status, which allows for more meaningful rewards
and benefits for members. The tier names –
Discoverist, Explorist, Globalist – reflect the
aspirations of members as they travel and expand
their world. And the rewards and benefits, such
as providing more ways to earn free nights,
reflect what matters to them most.
“ With World of Hyatt, we don’t just want
to welcome you to our world, we want to
understand yours,” said Jeff Zidell, senior vice
president, loyalty, Hyatt.
“ We listened and reimagined our loyalty
program to emphasize more meaningful rewards
and benefits at every level. More than just great
locations, luxurious rooms and amenities, World
of Hyatt is about connecting you to the people,
places and experiences at the heart of your world.”
A NEW WORLD OF HYATT
12 HM The Business of Accommodation
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